EXPERIENCE
Mint Mobile/Ultra Mobile | mintmobile.com / ultramobile.com
UX Researcher, July 2019 - Present
Established Voice of Customer programs for both brands, surfacing insights that drove site redesigns and contributed to overall CRO success.
Strategize and execute research initiatives across both sites, conducting onsite and email surveys, user tests and interviews, content comprehension testing and more.
Partner with Creative and Product teams to inform site optimizations and feature launches. Launched user interview program, influencing CRO roadmap development, site content, and positioning campaigns.
Etekcity/Levoit/Cosori | etekcity.com / levoit.com / cosori.com
UX Researcher, August 2018 - July 2019
Strategized and executed research plans, usability testing, field research, concept testing, surveys, diary studies, and task analysis.
Present findings to product teams in an agile environment.
Analyze and communicate data to generate tactical and strategic insights and drive product innovation.
CreateApe Agency | createape.com
UX/UI Designer, March 2018 - August 2018
Conducted 480+ hours of UX research & design projects, building 2 website and 2 mobile apps
Executed UX research methodologies such as interviews, surveys, card sorting, personas, testing
Designed wireframes, storyboards, empathy maps, prototypes, site & application maps
Designlab - UX Academy | www.designlab.com
UX Researcher & Designer Apprentice, June 2017 - December 2017
Conducted 480+ hours of UX research & design projects, building 2 website and 2 mobile apps
Executed UX research methodologies such as interviews, surveys, card sorting, personas, testing
Designed wireframes, storyboards, empathy maps, prototypes, site & application maps
Mopro | www.mopro.com
UX + Marketing Project Manager, October 2016 - June 2017
Lead liaison between stakeholders, PMs, designers, devs, and department leads ensuring product scope and user behavior alignment
Implemented first-ever user testing initiatives for Mopro products and systems
Trained, executed, and secured insight for all product pilot rollouts under VP of Ops
Oversaw marketing, sales, fulfillment collateral including scripting, email and social initiatives
Sr. Project Coordinator/Copywriter, February 2014 - October 2016
Produced UI interface product microcopy; managed and created client site content
Published first-ever company-wide training, creating process flows and protocols
Created technical documentation, working alongside PMs and developers
Ware Malcomb | www.waremalcomb.com
Marketing Associate, June 2013 - March 2014
Assembled winning RFPs for projects with FedEx, Kaiser Permanente, Oracle, Toyota, etc.
Maintained and contributed to internal content database
Trumpia | www.trumpia.com
Content + Marketing Specialist, June 2013 - March 2014
Enforced company compliancy with branding, MMA, CTIA, and other regulations
Awarded 2012 CTIA E-Tech Award for Mobile Marketing & Advertising
TOOLS
SKILLS
Usability testing
Interviews
Surveys
Personas
Card sorting
Storyboarding
Empathy maps
User & Process flows
Wireframing
Prototypes
Site / App maps
Collaboration
Competitive analyses
Information architecture
Project management
Technical documentation
Figma
UserTesting
UsablityHub
Sketch
Invision
Confluence
JIRA
Google Drive
Photoshop
HTML5
Mailchimp
Litmos
Lucid Charts
Microsoft Office